A Thai Beer Tycoon Wants to Build a Massive Indoor Snow Park in Bangkok

Awesome!!!  I’ll beable to take a week long vacation for both skiing and Muay Thai.  The best of both worlds!

A Thai beer tycoon wants to build a massive indoor snow park in Bangkok


By Newley Purnell — October 14, 2013

Thailand’s Charoen Sirivadhanabhakdi, whose brewing empire helped him build a $10.6 billion fortune, is reportedly pursuing a far more whimsical venture. The country’s third-richest man wants to build an indoor snow park in steamy Bangkok.

The 54,000-square foot “snow town” will cost around $32 million, according to Thai news outlet Khaosod. And as ambitious as it is to create a slice of Switzerland in a city where the temperature rarely drops below 70 degrees Fahrenheit, getting to the icy enclave is every bit as bold.

The facility will be accessible via a cable car spanning Bangkok’s Chao Phraya river from the Asiatique outdoor shopping mall, a development also owned by Charoen that opened last year. The proposed cable car system—modeled on one that stretches across the Thames in London— would be more than 100 feet tall, nearly a half mile long, and supported by foundations anchored in the Chao Phraya, a waterway that sees substantial boat traffic and often floods surrounding areas.

The snow park is reminiscent of Ski Dubai, the park inside an Emirati shopping mall that opened in 2005. That facility not only offers skiing, snowboarding, and sledding facilities, but also houses penguins. Should Charoen’s project come to fruition—he is currently in talks with investors—Bangkok’s alpine escape will open next year.

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